Product Marketing Leader | Driving Growth & Adoption in SaaS

Empowering Technical Teams to Achieve Business Goals

WORK EXPERIENCE

Product Marketing Leader, Rev

Director of Marketing & Operations, Various

Growth Product Marketing, Compass

Event Marketing & Partnerships, Datadog

Field Marketing - Google Cloud Platform, Google

Event Manager & Executive Assistant, Cantor Fitzgerald

Production Manager, Stuart Weissman Productions

With over 14 years of experience, I've honed my skills in driving product adoption, crafting compelling narratives, and executing effective go-to-market strategies. I'm passionate about empowering technical teams to achieve business goals through strategic marketing and developer relations.

My expertise lies in:

  • Product Marketing Strategy: Developing and executing comprehensive product launch plans, including messaging, positioning, and go-to-market strategies

  • Developer Relations: Building strong relationships with developers and fostering a vibrant developer community

  • Content Marketing: Creating high-quality content, such as blog posts, whitepapers, and presentations, to educate and engage target audiences

  • Event Marketing: Organizing and executing successful events, including webinars, conferences, and hackathons

    • Empathetic leadership

    • Solutions oriented

    • Ability to identify, nurture & maximize talent

    • Collaborative team player

    • Program management, overseeing cross-functional collaboration and accountability

    • Development of strategy & operations for product lines, marketing campaigns, and individual tactics

    • Audience development through research, data, and insights

    • Proficient in scalable product positioning for internal and external audiences

    • Production leader for all content creation

    • Establishing metrics for success for all programs and initiatives

    • Create experiential activations that align with client’s goals

    • Technical Production Lead with vast knowledge on staging, lighting, and visual design

    • Vendor management for all third party services

    • Budget Management